I also picked up the leaflet at Warley.
The picture of the unit looks vaguely like a grotty picture of the ESU ECoS unit in an advert in Dec RM. Bachmann , of course , have recently started selling an obsolete ESU decoder with back EMF.
The only startling feature is the statement "Available Spring 2007". Spring could be quite an elastic concept in Barwell, but even so this implies they are in the final stages of development and very close to starting manufacture . Frankly this seems very difficult to credit given the spase info to date.
To pick up Neil and MMD's argument that "Bachmann and Hornby should stay out of DCC" and "buy a top of the line" system - I think we have a fundamental difference of philosophy here.
DCC in the UK is at the crossroads. It could stay a small niche product , targeted at a limited number of "early adopters" who want the latest cuttign edge technology regardless of what it costs - the equivalent of the computer gamers who buy the latest cutting edge graphics card at £200 a time as soon as it comes out, upgrade their machine every year to the latest top end spec etc etc
Or it can become mass -market: a control system for general use. Until now , the cost has been prohibitive for most people. For someone with 100 locos and a sizeable layout - and there are a surprising number of them out there- , the cost of "going DCC" with top end equipment across the border , as recommended by most existing DCC enthusiasts would be about £3000 to £4000 : near to the sort of money most families spend on their main car
This for an almost entirely dispensible bolt on luxury to their hobby. How many of you are prepared to go out and spend £4000 on a new hi-fi system? (I don't mean a television - all the family share in that). Would you spend that on a new computer when your existing machine is perfectly serviceable , though not exactly cutting edge ?
The standard resposes ,"you don't need to chip most of yuour locos" amounts to saying "not only will it cost you a fortune , you've got to dump most of your collection as well"
4 years ago a DVD player cost at least £200 in the UK and only about 5% of the population had one. Now you can buy them for £19.99 in Tescos - and almost everyone has one. The Tescos specimen would make any audiophile grind his teeth - I have something rather better from Richer Sounds . But that's not the point. Drop the price and the product goes mass market. This has been the story for every electronic product bar DCC
Until a few years ago DCC prices in the UK were 50% higher than in the US , and 25%-30% higher than in Germany (the latter being normal importers mark up: the same differential appraently exists for Maerklin and Roco between France and Germany). If cost was the biggest stumbling block to adoption of DCC in the UK, it was certainly being made as difficult as possible
Standing back from the details , the big picture is that Bachmann and Hornby are trying to launch budget priced DCC kit. Equipment that will do the basics at a modest price, to open up the mass market. They are Tescos - not Sevenoaks Hifi
Some folk are saying , in effect , they oppose anythign other than top end DCC, and they don't want the mass market players in DCC - they like it as an expensive little niche supported by a cottage industry . If the choice is top end DCC only , or nothing, 90% of modellers will chose "nothing"
Power DCC users will never choose Hornby or Bachmann systems. But if they are serious in saying everyone should go DCC , they should stop trying to force others into buying only high end kit (The Rco Multimaus is more than enough for most people, unacceptable as it seems to be to some here)
And if you double or triple the cost of model railways, you'll drive a lot of folk out of the hobby. A quarter ? a third? over time . Who knows . But it won't be good
The picture of the unit looks vaguely like a grotty picture of the ESU ECoS unit in an advert in Dec RM. Bachmann , of course , have recently started selling an obsolete ESU decoder with back EMF.
The only startling feature is the statement "Available Spring 2007". Spring could be quite an elastic concept in Barwell, but even so this implies they are in the final stages of development and very close to starting manufacture . Frankly this seems very difficult to credit given the spase info to date.
To pick up Neil and MMD's argument that "Bachmann and Hornby should stay out of DCC" and "buy a top of the line" system - I think we have a fundamental difference of philosophy here.
DCC in the UK is at the crossroads. It could stay a small niche product , targeted at a limited number of "early adopters" who want the latest cuttign edge technology regardless of what it costs - the equivalent of the computer gamers who buy the latest cutting edge graphics card at £200 a time as soon as it comes out, upgrade their machine every year to the latest top end spec etc etc
Or it can become mass -market: a control system for general use. Until now , the cost has been prohibitive for most people. For someone with 100 locos and a sizeable layout - and there are a surprising number of them out there- , the cost of "going DCC" with top end equipment across the border , as recommended by most existing DCC enthusiasts would be about £3000 to £4000 : near to the sort of money most families spend on their main car
This for an almost entirely dispensible bolt on luxury to their hobby. How many of you are prepared to go out and spend £4000 on a new hi-fi system? (I don't mean a television - all the family share in that). Would you spend that on a new computer when your existing machine is perfectly serviceable , though not exactly cutting edge ?
The standard resposes ,"you don't need to chip most of yuour locos" amounts to saying "not only will it cost you a fortune , you've got to dump most of your collection as well"
4 years ago a DVD player cost at least £200 in the UK and only about 5% of the population had one. Now you can buy them for £19.99 in Tescos - and almost everyone has one. The Tescos specimen would make any audiophile grind his teeth - I have something rather better from Richer Sounds . But that's not the point. Drop the price and the product goes mass market. This has been the story for every electronic product bar DCC
Until a few years ago DCC prices in the UK were 50% higher than in the US , and 25%-30% higher than in Germany (the latter being normal importers mark up: the same differential appraently exists for Maerklin and Roco between France and Germany). If cost was the biggest stumbling block to adoption of DCC in the UK, it was certainly being made as difficult as possible
Standing back from the details , the big picture is that Bachmann and Hornby are trying to launch budget priced DCC kit. Equipment that will do the basics at a modest price, to open up the mass market. They are Tescos - not Sevenoaks Hifi
Some folk are saying , in effect , they oppose anythign other than top end DCC, and they don't want the mass market players in DCC - they like it as an expensive little niche supported by a cottage industry . If the choice is top end DCC only , or nothing, 90% of modellers will chose "nothing"
Power DCC users will never choose Hornby or Bachmann systems. But if they are serious in saying everyone should go DCC , they should stop trying to force others into buying only high end kit (The Rco Multimaus is more than enough for most people, unacceptable as it seems to be to some here)
And if you double or triple the cost of model railways, you'll drive a lot of folk out of the hobby. A quarter ? a third? over time . Who knows . But it won't be good