Its being reported by Rail Express that the latest Hornby Pendolino Digital Train Set has overtaken the Flying Scotsman Train Set as Hornby's best selling set in 2007. This has to be very good news for suppliers of DCC equipment as modellers look to upgrade with the gradual introduction of sound and better specified decoders and has to justify the Hornby stance on producing a model that is suitable for introductory train sets.
That would imply sales of a minimum of 10000 and probably closer to 15000 sets. With Hornby offering two other digital train sets that would suggest there are 20000 to 25000 new UK DCC railway modellers in 2007 plus those who have purchased Bachmann DCC sets plus those who have purchased stand alone consoles and converted to DCC.
The even better news is that with an expanding DCC user base in the UK we can expect both Hornby and Bachmann to make further investments in exciting new DCC goodies!
The Hornby CEO Frank Martin predicted at the start of 2007 that within 3 years there would be 150000 DCC railway modellers in the UK. Many were not convinced that this would happen however it seems Hornby are determined to make it happen!
Hornby now have 3 years of experiance with Scalextric Digital and they will have some idea of the trends based on sales of Scalextric digital v Scalextric analogue car racing sets.
Happy modelling
Gary
That would imply sales of a minimum of 10000 and probably closer to 15000 sets. With Hornby offering two other digital train sets that would suggest there are 20000 to 25000 new UK DCC railway modellers in 2007 plus those who have purchased Bachmann DCC sets plus those who have purchased stand alone consoles and converted to DCC.
The even better news is that with an expanding DCC user base in the UK we can expect both Hornby and Bachmann to make further investments in exciting new DCC goodies!

The Hornby CEO Frank Martin predicted at the start of 2007 that within 3 years there would be 150000 DCC railway modellers in the UK. Many were not convinced that this would happen however it seems Hornby are determined to make it happen!
Hornby now have 3 years of experiance with Scalextric Digital and they will have some idea of the trends based on sales of Scalextric digital v Scalextric analogue car racing sets.
Happy modelling
Gary